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Multifamily Visual Media

Impress renters with virtual real estate experiences

Lease faster with powerful visual media including virtual tours, professional
photography, 3D renderings and interactive property maps. 

Free consultation

Virtual tours

Show off every space.

Offer immersive tours of your community and units. Enjoy professional service with TourBuilder Pro. Or do it yourself with TourBuilder One. Get short videos and GIFs too!

TourBuilder One is also available as part of REACH 360, a multimedia solution for marketing in the AI era.

3D renderings

Give renters a visual.

Turn leads into leases with high-impact 3D content. Choose from still renderings, 360° views, 3D floor plans and animated flythroughs.

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A screenshot of a virtual tour of a kitchen and living room.

Professional photography

Highlight the best features.

Engage prospects with high-quality photography. Capture attractive images for your website, listings, print marketing and social media.

Virtual staging

Transform vacant spaces.

Make units look inviting with realistic, customized visuals. Show beautifully furnished interiors without the cost and hassle of physical staging.

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Get everything you need

Expect more with TourBuilder, an all-in-one solution for multifamily.
Capture virtual tours, connect live with prospects, showcase short-form
clips and track performance. 

TourBuilder Pro
See sample tour 		TourBuilder One
See sample tour
Professional capture & editing  Self capture 
Virtual tours & photos Virtual tours, photos & videos
Property, amenities, common areas & model units Property & unit level
Uses high quality DSLR or mirrorless camera Uses an iPhone, gimbal, tripod & app
Includes TourBuilder Connect, Clips, Sync & Insights

Compare your options

See sample tour
  • Professional capture & editing
  • Virtual tours & photos
  • Property, amenities, common areas & model units
  • Uses high quality DSLR or mirrorless camera
  • Includes TourBuilder Connect, Clips, Sync & Insights
See sample tour
  • Self capture
  • Virtual tours, photos & videos
  • Property & unit level
  • Uses an iPhone, gimbal, tripod & app
  • Includes TourBuilder Connect, Clips, Sync & Insights
Request a virtual tour demo

Drone services

Capture an aerial view.

Boost engagement with professional photos and videos. Show your community’s location, amenities and surroundings from above.

Floor plans

Make it easy.

Empower renters with clear, detailed floor plans. Choose from 2D and top-down 3D layouts that show unit details and community designs.

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Interactive property maps

Help renters explore.

Provide a great rental search experience. Immersive Engrain maps include street and satellite views, unit-specific content and easy-to-use filters.

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LCP Media brochure

Explore the suite of services

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TourBuilder One brochure

Get stunning media with all-in-one mobile capture

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Engrain SightMap blog post

See how they engage & convert renters

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What our
clients say

At Greystar, we go through a comprehensive process to identify our preferred partners. We admire LCP Media’s commitment to innovation and dedication to customer success. Their visual media products are exceptional, and we’re delighted to have had them as a preferred partner for many years.

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Greg Benson
Managing Director | Greystar

By leveraging this technology, we not only increase leasing potential, but we also raise our visibility online. In partnership with LCP Media, we are afforded a better opportunity to generate more traffic and earn additional leases.

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Sheri Killingsworth
Associate VP, Marketing Operations | Avenue5 Residential

Partnering with LCP Media on our new development projects has been a game-changer. Their team is incredibly responsive, creative, and forward-thinking — consistently delivering high-quality visuals that bring our vision to life. We value their ability to understand our brand and help us stand out in competitive markets.

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Alyson Fitzpatrick
Director of Leasing | Subtext Living

LCP Media is a partner. They understand our brand and voice, and they bring that to life through stunning visual media.

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Kim Grisvard
Senior Director, Marketing | National Church Residences

Talk to an expert

Request a call

Read our blog

Read our Blog
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Frequently asked questions

We love media! Our agency specializes in it, from creating award-winning websites and designing logos to helping you show off your communities with incredible visuals.

We offer solutions from LCP Media (which is part of the Yardi brand, under the RentCafe Marketing umbrella) and Engrain. LCP Media provides a full range of visual marketing services including virtual tours, professional photography, drone imagery, 3D renderings, virtual staging and detailed floor plans. Engrain’s SightMap technology integrates with RentCafe websites, enabling multifamily clients to easily add interactive property maps.

Yes! Our expert team produces all 3D renderings in-house to ensure exceptional quality and consistency. Choose from still renderings, 360° views, animated flythroughs and 3D floor plans. Each is designed to help renters visualize new developments before they’re built.

We manage every detail with our nationwide network of professional photographers and drone specialists. Our in-house project managers and editors ensure your photos and aerial shots are delivered on time, on brand and with the highest quality.

TourBuilder is LCP Media’s all-in-one platform for managing and sharing visual leasing content. Your team can share a live virtual tour with prospects, download short-form video clips, track engagement and keep all your tours and photos organized in one system. This makes the leasing process smoother and faster.

With TourBuilder Pro, a professional photographer captures high-quality, professionally shot tours of your property, including amenities and common spaces. We handle all the planning, logistics and editing for you.

TourBuilder One is a self-capture solution. It enables you and your team to capture high quality tours, as well as photos and videos, using just an iPhone, gimbal and tripod. Our TourBuilder app provides step-by-step capture instructions. It also allows you to easily preview and publish your tours.

TourBuilder seamlessly connects with property management systems, listing websites and marketing platforms. We help you deliver powerful media in multiple places, but you keep full ownership and control of what’s published.

TourBuilder Clips automatically creates short-form videos and GIFs from your virtual tours. They’re perfect for social media posts, email marketing and online listings — helping you stay top of mind and engage renters.

Absolutely. TourBuilder integrates seamlessly with Yardi and RentCafe, but it also works with other property management systems, websites and CRMs. You can distribute your content wherever renters are searching, ensuring consistent marketing across platforms.

Engrain’s SightMap technology helps renters find their ideal apartment quickly. Each map offers a detailed overview of your community by combining street and satellite views with unit-specific content. Renters can filter by floor plan, move-in date and more, making it easy to explore available units and take the next step to lease.