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Websites

Get more traffic, leads and leases with expert SEO

Market your apartments with confidence. View website performance, spend, leases
by source and more at a glance. Advance to Marketing IQ Genius for next-level
features and analytics.

Our websites win awards

Partner with us to create a winning online presence. Our sites look
good, function well and create the best experience for renters looking
for a place to live.

Marketing ROI

Optimize your budget.

View all lead sources and your true cost per lease. Identify your best and worst performing lead sources, then adjust accordingly.

Features dashboard

See what’s working.

Find out which marketing features are enabled on your websites and how each is performing. Quickly spot any performance gaps.

SEO & PPC reporting

Get visualized insights.

See SEO performance by source. Track PPC campaigns, keywords and ad-level performance.

Unit-level details

Enhance your availability.

Add photos, videos and tours of each unit. Automatically syndicate unit-level media to your apartment listings.

Convenient features

Make it easy.

Let prospects schedule tours, chat, text, call and email from any page on your website.

Rental-fee calculator

Establish trust from the start.

Create rental fee transparency. Help renters see required deposits and fees, along with recurring charges.

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Make your website one of a kind

Try a signature theme, our most dynamic design offering. Get a website that's unique to you — featuring
custom layouts, advanced styling, creative animations and more — at a low cost and with
fast implementation.

These exclusive websites are first come, first served.

See signature themes

Or choose from one of our other options below...

Standard

Select one of our themes and get your branding added with your colors, logos and images.

  • Selected theme branded to client guidelines
  • Google Fonts

Upgraded

Enjoy more design flexibility. Start with an existing theme, and we’ll upgrade it just for you.

  • Selected theme branded to client guidelines 
  • Discovery questionnaire
  • Google Fonts
  • Up to 3 new homepage sections
  • Simple sliders

Custom

Get a completely custom design with elevated layouts, styling and more.

  • Tailored design & expert creative direction
  • Google fonts, Adobe Typekit & custom fonts
  • Unique homepage structure
  • Navigation customizations
  • Custom sliders
  • Animations

Blog & social media

Boost your optimization.

Publish rich content to your blog and link your social channels to highlight the resident experience.

Performance alerts

Be proactive.

Set customizable KPI alerts that will be triggered anytime a property falls outside desired thresholds. 

Neighborhood pages

Market properties in the same area.

Unlock the option to build a specialty page linked to your corporate site. Optimize content for your neighborhood and map real-time availabilities.

Online applications

Simplify the leasing process.

Do more when you add RentCafe online leasing. Prospective renters can submit applications, complete optional self-screening and pay fees on any device.

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Frequently asked questions

We can do everything from refreshing your website to building a custom one. If you already have a custom design, we’ll make it work how you need it to. Our creative experts also help with design needs like logos and artwork. See what's working for our clients.

Yes! We create websites that are accessible to all users. We work with a third-party compliance auditor to make sure our themes meet evolving standards. As you edit your site, a set of accessibility tools help guide you to keep it compliant.

Each offers unique advantages, but the best choice depends on your specific goals and circumstances. Custom domains involve having individual web addresses for each apartment community. The single parent domain approach, on the other hand, houses information about all your apartment communities on one site. You can also more easily create neighborhood pages if you have a single parent domain. Get more information to see which makes sense for you.

Absolutely! We can build a specialty page that’s linked to your corporate site to market properties in the same area. This helps your neighborhood content appear prominently in local rental searches, making it easy for customers to see all available units in one area.

On average, a theme website takes approximately one week to build. A custom website can take roughly four months.

We sure can. Learn more about our SEO services. At this time, REACH SEO is only available for RentCafe websites.